Ira began his hairdressing career in 1974 here in Washington, DC. He stands out as a unique mix of artistic talent, business acumen and vision, and he nurtures a genuine concern for his employees, his community and his guests. Ira led his team into building one of the most respected hair salons in the country, and a model for other salons nationwide.

Ira was selected to be a member of the most prestigious association in the beauty industry, Intercoiffure in 1992. He was chosen by Goldwell to represent North America at the Avant Garde Hair Show in Zurich, Switzerland. He is a master at the art of consultation to create personalized hair and great color for all of his guests.